Have you ever halfheartedly started posting to social media and given up a month later? When your friends ask you why, you tell them that you did not get any art sales out of it so you don’t see the point? As tempting as it is to give up, it’s not necessarily the right way to go.Read More
There Are Always Going to be Doubters. These are the people that, no matter how excited you are about creating art, will try to convince you that being a professional artist is not the career path you should go down. It’s frustrating to have to explain yourself, for sure, but there’s no need to be up in arms.Read More
Earlier this month the Institute for Artist's Estates held their first workshop on Artists’ Estate Management in London. The Institute's next workshop will focus on legacy planning for artists during their lifetime and will be held in Berlin from June 5th to 7th 2018.Read More
We've been building artist websites for a while now. And the feedback from our clients has been overwhelmingly positive! Over time we've received many questions about SEO optimization, email sign up forms and Analytics so we've decided to include those features in our website building package.Read More
Making art is a highly subjective experience.
You put your emotions, personal experiences, ideas—your whole self—into your work. That's what makes art powerful and relatable. So, when you open yourself up by sharing your artwork with others, you open yourself up to the one thing that artists fear the most: a bad critique. It just feels so … personal.Read More
When it comes to our careers, we all get stuck sometimes. We don't know what to do in a certain situation or we are overwhelmed by the number of choices we have. As normal as this is, it's also highly frustrating!Read More
Just 25 artists are responsible for almost half of all postwar and contemporary art auction sales, according to joint analysis by artnet Analytics and artnet News. In the first six months of 2017, work by this small group of elite artists sold for a combined $1.2 billion—44.6 percent of the $2.7 billion total generated by all contemporary public auction sales worldwide.Read More
Let’s Talk About Money. Money can be a pretty taboo subject—but keeping quiet about it won’t make it go away. As artists, we need to develop a healthier relationship with money, or else we’ll never be able to make a living from our work. Especially for artists who didn’t grow up in upper-class families or families where the arts weren’t valued, putting a high price on their artwork can make their skin crawl.Read More
Marketing can be a difficult concept to get your head around. Particularly if you are an artist who is relatively successful at selling their work, marketing can seem like a waste of time and money. Or, perhaps you feel that being commercial about your art is anathema to what you want to represent as an artist. Here’s why you might reconsider.Read More
Have you ever heard of an ‘orphaned Facebook page’? It’s a business or fan page that no longer has admins assigned to it. Which means that nobody can update the page, not even delete it. That’s bad news. And not just because now you have a rapidly outdated page about your art publicly available on the web. Also because it’s incredibly difficult, if not impossible, to regain access to an abandoned Facebook page or Instagram account.Read More
Let’s face it, mornings can be rough. But they don't need to be. Whether you’re the type of person that hits the snooze button ten times in a row or someone who jumps out of bed the minute the sun rises, mornings set the tone for your entire day. And how you spend your days, of course, is how you spend your life. It also sets you up for success in your career.Read More
Whether you are at an art fair, the preview night of your exhibition or even in your own studio, many artists find the prospect of having to sell their art daunting. You may wish that you were a seasoned salesperson: one of those people who turn on the charm and can effortlessly ‘sell ice to the eskimo’s’.Read More
I’ve applied many of your concepts about home offices to my makeshift art space but there comes a point where the two thing diverge. I now find myself in the happy position of setting up a new studio space. I’d like to make it functional, comfortable and pleasant.Read More
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Howdy artists! By now you know that we love writing about digital marketing and selling art online. We’re thrilled with your positive responses to our posts. Thank you! Today we’d like to touch upon the importance of curating your website.Read More
MvVO ART, an innovative art venture dedicated to Creating Opportunities for Artists, announced the launch of its newest art venture AD ART. “The goal of AD ART SHOW is to reveal and celebrate Contemporary Art created by Advertising professionals and those who have evolved out of an Advertising heritage.Read More