The way in which art is purchased and sold is changing. Our artist clients maintain control of their inventory, the promotion process and the management of their sales channels. They place works with a loyal collector base, obtain corporate commissions, sell their works online and organize exhibitions and representation with multiple galleries.
Our artist clients handle their own sales and pricing. They update their own mailing lists, social media platforms and website. They negotiate contracts with collectors, galleries and museums. They handle insurance, inventory and image management. Managing these activities, however, leaves little time to create and sell art, which is what pays for the bills.
Our clients are successful artists who sell art on their own and as a result no longer have time for running the business aspects of their practice. This is why they prefer to outsource certain responsibilities to Katapult: the management of their studio and inventory, curating and pricing of their work and (online) marketing.
What we do
In an increasingly crowded space where competition for a gallery’s attention and the collector’s wallet is fierce, having a strong identity, an effective (online) marketing and pricing strategy and an efficiently-run studio operation is vital to an artist’s long-term success.
Katapult Art Management was set up in 2012 by Annelien Bruins, CEO and senior art advisor at Tang Art Advisory. With Katapult's small, dedicated team we help artists, artist foundations and estates to manage business, marketing and logistical challenges so that they can focus on the creation and sale of art.